Cubbi is an all-in-one platform for workplace dining, merging B2B food service and B2C ordering.
Companies use Cubbi to manage all their office food needs — from lunches and catering to snack restocks and meal-credit benefits — all in one platform. It streamlines logistics, centralizes spending, and keeps teams supplied with fresh, high-quality food.
Employees use the Cubbi app to browse menus, pre-order for next-day delivery, and track pickups. They can also unlock Cubbi Pro smart fridges on site, making it easy to grab lunch or snacks anytime.
The product itself is divided into:
<aside>
Marketing site at cub.bi
</aside>
<aside>
Business dashboard for admins
</aside>
<aside>
Consumer apps on iOS and Android where users place orders and manage deliveries.
</aside>
<aside>
Web view of Consumer app with the access to menu, deliveries, profile…
</aside>
<aside>
It's early stage startup with effective and scalable business model. However growth primarily rely on Sales.
</aside>
<aside>
Beside me on the position of Product Designer the team consist of 4 Engineers with experience in FE, BE, LMM, applied electronics etc.
</aside>
<aside>
Head of Product, Marketing QA engineer, Sales representatives and OPses which are responsible for seamless delivery and relations with vendors
</aside>
We shape the roadmap around growth and engagement, tackling the big rocks first while keeping smaller issues and system stability in check
Discovery → Design → Delivery → Evaluation
Our cross-functional team works with Product, Engineers, and QA, looping in Sales and Ops when needed to create the best experience for end users.
<aside>
As the sole designer, I handle everything from branding and marketing to product design. With the business growing, the brand is evolving too — raising important questions about how it should look and be perceived.
</aside>